WEB DESIGN    Illustration    Photos/Digital    Home
			Company: A financial services company providing money market products and services to the institutional (broker/dealer) and retail client. Target Audiences: Retail clients and the broker/dealer community. Project: Site redesign. Year: 2000 Objective: Create a site which is more reflective of the innovative nature of the company. Design specs: Sophisticated, approachable interface, clean, crisp and easy to navigate. The primary visual concept should utilize the logo and company colors. Description: The design is logo-driven, using shapes and colors to strengthen company branding. The Flash piece brings the logo and company timeline into sharp focus, conveying a sense of innovation combined with tradition. Navigation is clear and accessible.
			Back to Web Portfolio