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Company: An on-line sports ticket and merchandise seller, selling to 3 stadiums in the U.S. at the start of the project, aiming to sell tickets internationally, and to be a portal for sports content and online celebrity athlete chats. Project: Site redesign. Year: 2000 Objective: Develop a site that can grow as the company expands its capabilities. Design specs: Portal-type site that is inviting and user-friendly. Description: The design has a large-screen, 'score-board' feel, with a focus on action imagery. Colors and callout graphics have a dynamic, sporty feel. The three central photos become full-contrast as the user rolls over them, and can change dynamically according to the latest sports events. The area beneath the navigation can extend downward if more content is to be added. | ||||||||||||||
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