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WEB DESIGN |
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Illustration |
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Photos/Digital |
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Home |
Target Audiences: Small, medium and large companies selling through B2B or B2C Internet Exchanges.
Project: Site redesign
Year: 2000
Objective: A corporate brochureware site that serves as a front end for the company's auction management application and complements the existing application GUI. High level of visit-to-registration ratio will measure success of project. Intuitive navigation utilizing dhtml is desirable.
Concept/Description: The company produces software that solves problems and greatly reduces the time and effort involved in a long and often complicated procedure. The concept is based on a Rubik's cube; images, navigation and messaging slide in and out of the squares, creating different configurations of space and conveying a 'streamline' effect. The navigation slides over to the right on mouseover, and clickable subnavigation drops down. "What's New" and "Hightlights" boxes slide open to the left as the user clicks on the respective headers. Callout navigation and login appear clearly on the right.
